DOGA
Since 1958, DOGA has engineered wiper systems, DC motors and electronics for vehicles and machinery. We rebuilt its website with our partner Stimulo Design Studio.
One website built for engineers.
DOGA is a Barcelona manufacturer with sites in Spain, Brazil, the United States, Italy, China, Mexico, India, Morocco and Japan.
Services
UX / UI
WordPress development
Client
DOGA
and Stimulo
The challenge
DOGA sells to OEM engineers, and engineers don’t browse a catalogue: they compare figures. Four business lines, 188 products and a global audience had to fit into a site that the DOGA team could keep up to date themselves.
The approach
Content was treated as part of the product; images and videos created for hundred of pages.
All the figures and videos were created by Stimulo.
One solution
A Motor Searcher that filters the range by nominal speed, torque, stall torque, power, IP level, voltage, commutation, Hall sensor and controller, plus a predictive search that covers the whole site from a full-screen overlay.
Results
Each of the 188 products has its own page, built from a shared set of templates. Extra details only appear when there is something to show, so a product with less data never looks unfinished.
